A freelance client approached me to redesign the logo for Tubeco, a family-owned corten steel business. The client wanted to incorporate a bison—a symbol of strength and resilience—to reflect the durability of their steel products.

I embraced this concept, using bold lines and earthy, natural tones inspired by the bison itself, while keeping the design clean and modern. The result is a logo that represents both the toughness of the material and the integrity of the family business behind it.